I feel so bad charging this much for my training service!

I got this message from a coach the other day.. 

"Hey Ben, my clients only want to pay online if they pay me through Venmo. I don't really want to use Venmo but that's what they want to do.. what should I do?" 

Now, this is a problem I see a lot of coaches have when they are trying to scale their business and I want to be very careful with how I say this to you because if you're clients are telling you how they want to pay then you don't have a sustainable business long term.

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The reason why I want you to be in control with how your clients pay you is because if a parent decides to pay you using Venmo on the first session, then what happens if that parent doesn't show up again to your next session or if they decide to wait in the car and don't talk to you?

The first thing we need to do is we need to set straight who...